"The J. Peterman Company was founded in 1987 by John Peterman. It took up the travel and safari theme originated by Banana Republic that was abandoned by them soon after their acquisition by The Gap in 1983. "
"The catalogs use long copy to explain the products, often recounting exotic stories of how the catalog writer came across the product, with liberal use of literary embellishments. Also, products are illustrated with artwork as opposed to photographs."
http://www.jpeterman.com/
